Shape your business to enable visibility

26 10 2017

Before we move on to responsive design tips, you must first get a clear idea as to what responsive design is all about. Responsive Web design in a web design company UK is the approach that suggests that design and development should go hand in hand. The web design should respond to the user’s behavior and environment based on screen size, platform and orientation. The practice consists of a mix of flexible grids and layouts, images and an intelligent use of CSS media queries. For example, “Content is like water”, a saying illustrates the principles of responsive web design.

Responsive web design has become a crucial player as the amount of mobile traffic now accounts for more than half of total internet traffic. Responsive design has become the new web standard. Likewise, we have WordPress, php, and many more. Meaning it gives you the optimal viewing experience whether you’re looking at a 4 inch android mobile, your iPad mini or a 40-inch cinema display.

A crucial factor to decide responsive web design knows your audience and what device they’re using to view your website. Around 51% users access websites using mobiles, 42% via desktops and the rest 7% users via other means.

Let’s have a quick look at the advantages of the responsive web design;

Enhance user’s offline browsing experience
Increase sales and conversion rates
Consolidate your analytics and reporting
Increase your visibility in search engines
Save time and cost on mobile development
Save time and cost on site management
Increasing your reach to tablet and mobile audiences

Web design company UK has top 5 responsive web design tricks to offer that we commonly use while working on the web.
Planning the design: Planning should be always the #1 priority.
User Experience is the key: Responsive design needs more attention than converting a desktop site into a mobile screen. We need to consider the user’s experience, their interaction and the essential content they’re actually looking for while using a mobile device.
Don’t zero in for latest mobile device: Always be open when designing for mobile devices. Try to incorporate the elements both for a desktop site as well as mobile device.
Engagement: Engagement is always the key issue when we are discussing mobile devices. We need to keep in mind the main actions of the page. If the key goal is to get people clicking a ‘contact us’ button then don’t hide it down the page underneath slabs of text.
Flexible images: Always use flexible images when working for web design. Using HD, large format images, enables you to close in on the different platforms.
Navigation: Navigation is an important part on mobile. The adoption of responsive web design has had a huge impact on site navigation. There are several common methods for collating large menus and content.

Get in touch with our expert professionals to optimise your website and launch your site through various technologies. If you want to transform your business and give a new façade to it then start your journey today with us.